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| Readership demographics |
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051031dp |
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Age |
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- 25 to 34 = 20%
- 35 to 54 = 65%
- 55 to 80 = 15%
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Gender |
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- Male = 38%
- Female = 60%
- Transgender = 2%
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Marital Status |
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- Single = 60%
- Partnered = 40%
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Geographic Location |
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- San Francisco Bay Area = 65%
- Urban = 55%
- Suburban = 10%
- Northern California other than San Francisco Bay Area = 20%
- US outside of California = 10%
- California other than SF Bay Area and Northern California = 3%
- Non-US = 2%
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Family Size - Household Size
The Tea Party community defines family as people living collectively in a household |
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- 3-5 people = 50%
- Partnered (2 people) = 30%
- Single household = 15%
- 6+ people = 5%
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Highest Level of Education |
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- Undergraduate degree = 30%
- Graduate degree = 30%
- high school = 20%
- Some high school = 10%
- Post graduate degree = 5%
- Doctorate degree = 3%
- Alternative/foreign education = 2%
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Occupation |
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Our readers define themselves in multi-categories |
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- Nonprofit = 20%
- Writing/Literary Professional = 15%
- Artist = 15%
- Business owner = 15%
- Government employee = 10%
- Management = 10%
- Student = 10%
- Retail & Food Service = 5%
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READERSHIP PSYCHOGRAPHICS |
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| How Tea Party Readers describe themselves: |
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- Progressive
- Cultural Creatives
- Alternative
- Environmentalist
- Lifestyle choices
- Creative pursuits for complex questions or social dilemmas
- Social activists
- Immigrants
- Multi-ethnic
- Always educating themselves
- Questioning assumptions
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'There is a need for publications that expose other ways for art and literature to think, and be, and build and make community.
Tea Party makes no compromises in the quality of its art, while pursuing this important arts and community dialogue in a unique and vital way.
---San Francisco Poet Laureate
devorah major |
Their leisure time is spent: |
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- Being creative
- Socializing with friends
- Attending political events
- Pursuing healthy living
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